PostPilot
Social posts on autopilot
Overview
- What it does
- PostPilot writes, schedules, and publishes 3 to 5 social media posts every day across LinkedIn, X, Instagram, TikTok, and Threads. It learns your brand voice, adapts to each platform, and replies to comments and direct messages.
- Who it's for
- Small business owners who want to stay active on social media without spending hours writing and posting every day.
- What it replaces
- Manual post writing, scheduling tools like Buffer or Hootsuite, and hiring a social media manager for basic daily posting.
How it works
- 1Connect your social accounts
You link the social networks you want PostPilot to post to: LinkedIn, X, Instagram, TikTok, or Threads. You choose which ones.
- 2Give PostPilot a topic or outline
You provide a topic, share an article link, or write a quick outline of what you want to talk about.
- 3PostPilot drafts posts in your voice
It writes one post per network in your brand voice, matching each platform's style. It also creates simple visuals to match your brand.
- 4You approve the posts
Every post lands in an approval queue. You review and approve before anything goes live.
- 5PostPilot schedules and publishes
Once approved, PostPilot schedules posts for the best times or publishes immediately. It tests different times to learn when your audience engages most.
- 6PostPilot replies to comments and messages
It monitors your posts and responds intelligently to direct messages and comments.
What you'll need
PostPilot is available on the Basic plan and above.
How to get it
- Sign up for a Hi5Agents Basic plan at hi5agents.com/pricing
PostPilot uses Claude to write posts, adapt your voice, and reply to comments.
How to get it
- Go to console.anthropic.com
- Sign up or log in
- Navigate to API Keys
- Click Create Key and copy it
- Paste it into Hi5Agents settings
Required if you want PostPilot to post to LinkedIn. Uses LinkedIn's partner program API.
How to get it
- Apply for LinkedIn's API partner program at developer.linkedin.com
- Wait for approval (typically 14 to 42 days)
- Once approved, authorize PostPilot through Hi5Agents
Required if you want PostPilot to post to X.
How to get it
- Go to developer.x.com
- Sign up for the Basic API tier ($200 per month)
- Wait 1 to 2 days for approval
- Authorize PostPilot through Hi5Agents
Required if you want PostPilot to post to Threads.
How to get it
- Apply for Threads API access at developers.facebook.com
- Wait for approval (typically 14 to 28 days)
- Once approved, authorize PostPilot through Hi5Agents
PostPilot needs at least one account (LinkedIn, X, Instagram, TikTok, or Threads) to post from.
How to get it
- Use an existing LinkedIn profile, X, Instagram, TikTok, or Threads account
- Make sure you have admin access to the account
Connections used
From the canonical matrix. Each key links to its full setup guide and shows how many other agents share it.
Core reasoning model.
Direct posting to Instagram and Facebook Pages.
Direct posting to X. Copy-paste mode is free without it.
Simple setup
What this does for you
PostPilot writes your social media posts — different versions for each platform, because what works on LinkedIn doesn't work on Instagram. You can copy them yourself, or connect your accounts and let it post for you.
What you need first
- An Anthropic API key (5 min, ~$3–12/month)
- Optional: Meta approval to post directly to Facebook/Instagram (free, but Meta's review takes days to weeks and needs an Instagram Business account)
- Optional: X's paid API to post directly to X (about $200/month, billed by X — most small businesses skip this and copy-paste instead, which is free and takes 10 seconds)
Flowchart
Step by step
- 1
Anthropic key (5 min)
Settings → API Keys → paste → Test.
- 2
Write your first post (2 min)
PostPilot → Console. Say what you want to share: "We're open on Sundays from this month." It writes a LinkedIn version, an Instagram version, an X version — each one shaped for that audience.
- 3
Choose your mode (1 min)
Copy-paste (recommended to start): copy each version, paste into the app. Free, no approvals, works immediately. Direct posting: connect your accounts under Requirements. Facebook and Instagram need Meta's business approval, which takes time. X needs their $200/month plan. Nothing is hidden here — you pay those companies directly if you want it.
- 4
Use the calendar (3 min)
Plan your week: drop posts onto days. Even in copy-paste mode this stops the "what do I post today?" problem.
Your first real result
A week of posts written in fifteen minutes on a Monday, instead of panicking every morning.
How to get the best out of it
- →Batch it. Sit down once a week and produce five posts, not one a day.
- →Feed it real news from your business — a new product, a customer story, an opening hour change. Posts about nothing perform like nothing.
- →Copy-paste mode is genuinely fine. Don't pay X $200/month unless posting there is central to your business.
- →If you make videos, ClipSmith and PropertyCine can hand their finished clips straight to PostPilot.
- →Don't schedule posts you haven't read. Approve each one.
If something goes wrong
| Problem | What it means | What to do |
|---|---|---|
| Can't connect Instagram | Needs a Business account plus Meta approval | Convert your account to Business, then start Meta's review |
| X posting unavailable | X charges for API access | Use copy-paste, or subscribe to X's paid tier |
| Posts too similar | You gave it the same input repeatedly | Vary the source material |
Setup guide
- 1In Hi5Agents, navigate to the Agents page and activate PostPilot.
- 2Go to Settings and paste your Anthropic API key in the Providers section.
- 3In PostPilot settings, click Connect Account for each social network you want to use.
- 4Follow the authorization flow for each network. For LinkedIn and Threads, apply for API access if you have not already.
- 5Once accounts are connected, describe your brand voice in a few sentences. PostPilot will learn from this and your past posts.
- 6Set your approval preference. By default, every post requires your approval before publishing.
- 7Give PostPilot its first topic or article link. It will draft posts for all connected networks.
Daily usage
- Approve posts
Open the PostPilot approval queue. Review the drafts. Click Approve or Edit. Approved posts go live on schedule or immediately.
- Submit a new topic
Enter a topic, article link, or outline in the PostPilot dashboard. It drafts posts for all connected networks within minutes.
- Check engagement
PostPilot shows likes, comments, and shares for each post. Numbers update throughout the day as each network reports them.
- Review replies
PostPilot replies to comments and direct messages automatically. You can review and override any reply in the activity log.
The productivity layer — what to configure, which workflows pull maximum value, and which seam agents multiply it.
Best for
- →Turning articles, launches, and links into on-brand LinkedIn posts
- →Keeping a consistent posting cadence on the founder / operator's personal account
- →Drafting hook variants A/B/C for human selection rather than one lonely draft
Setup for success
- •Connect the personal LinkedIn account you actually own; Company Pages need admin auth separately
- •Give it 10 of your best-performing past posts as voice references
- •Set a posting schedule (Mon/Wed/Fri 8am) — cadence beats one-off perfection
Power moves
- 1Every ContentForge article auto-drops 5 post drafts into PostPilot's queue for the following week
- 2Route CreatorBridge partnership announcements through PostPilot so wins get amplified consistently
- 3Feed MarketSense weekly signals to PostPilot as commentary hooks — you're the person with the take
- 4Use PulseBoard to correlate post themes with pipeline; double down on what actually moves the needle
Pair with
Watch for
- LinkedIn rate-limiting sustained high volume
Avoid: Cap at ~1 post/day per account; batch approvals, don't batch publishes
- Every post starts sounding the same
Avoid: Rotate 3 hook styles; retire top-performers before they saturate
Costs
- X Basic API tier: $200 per month, paid directly to X
- LinkedIn and Threads API access: Free, but you must apply and wait for approval
- Instagram and TikTok: Free if you have an account
Honest limitations
- •PostPilot cannot post to LinkedIn Company Pages, or to Instagram or TikTok business accounts you do not personally admin.
- •Each social network enforces its own rate limits. If you try to post too often, the network itself will throttle you, not Hi5Agents.
- •PostPilot only handles feed posts and images. It does not schedule stories, reels, carousels, or video.
- •Analytics show what each network's API provides. Some engagement numbers (likes, shares) are delayed by hours.
- •PostPilot does not auto-follow accounts or auto-message people. It does not buy engagement or followers.
Safety & approvals
Every post requires your explicit approval before it goes live by default. You can review, edit, or reject any draft. PostPilot will never publish without your say-so unless you manually switch to auto-publish mode.
FAQs
It drafts 3 to 5 posts per day across all the networks you have connected. You decide how many to approve.
Yes. Every post lands in the approval queue. You can edit text, swap images, or rewrite entirely before approving.
Yes. It learns from the brand voice description you provide and adapts over time by studying which posts get the best engagement.
PostPilot replies intelligently to comments. You can review every reply in the activity log and override it if needed.
No. PostPilot only works with LinkedIn personal profiles, not company pages.
X requires a paid API tier to post programmatically. You pay X directly. Hi5Agents does not take any of that fee.
LinkedIn's partner program approval typically takes 14 to 42 days. Threads takes 14 to 28 days. X usually approves in 1 to 2 days.
No. It only posts images and text. It does not handle stories, reels, carousels, or video uploads.
Troubleshooting
Likely cause: You have not been approved for LinkedIn's API partner program yet.
Fix: Apply at developer.linkedin.com and wait for approval. This can take 14 to 42 days.
Likely cause: You have not subscribed to X's Basic API tier, or your payment lapsed.
Fix: Log in to developer.x.com and confirm your Basic API subscription is active and paid.
Likely cause: Instagram's API rate limit was hit, or the image file size is too large.
Fix: Wait a few hours and try again. PostPilot will retry automatically. If the image is very large, try a smaller file.
Likely cause: Some networks delay reporting likes and shares by several hours.
Fix: Wait a few hours and refresh. PostPilot shows what each network's API reports.
Likely cause: The comment was flagged as spam by the network, or the network's API did not deliver it to PostPilot yet.
Fix: Check the activity log. If the comment is missing, it may appear after a delay. You can reply manually in the meantime.